A once-in-a-century pandemic created voting uncertainty, and the dynamics of the presidential race were unlike any we have ever seen. Our team was charged with holding states and expanding the map.
Working with analytics, pollsters, and the broader national and state leadership, we crafted state-specific programs to cut into Trump’s vote share in key communities, bring home African American voters, and mobilize voters through evolving state and local voting rules.
Ultimately, our programs helped win AZ, MI, PA, and WI, and increased vote margins in MN, NH, NV, and VA by:
Flipping Trump counties and improving margins in targeted areas
Driving the largest turnout in American history
Developing a first-of-its-kind vote-by-mail education program that prevented massive vote spoilage
Biden Harris 2020