In 2022, Dani was a first-time candidate running for the Ohio State House. Our primary opponent, Dale Mallory, was a former State Representative, brother of the previous mayor, and part of the local political machine. To pull voters in, we needed to make sure Dani’s mail stood out. We built Dani’s message around his local roots, leaned into unique creative that raised his name ID, and were nimble to political developments and on-the-ground feedback.
The result?
In what was expected to be a close primary, we blew out our opponent: Dani won the primary by a three-to-one margin and 4,436 total votes.
Dani Isaacsohn
for Ohio State House